Marketing Operations

  • Title Marketing Operations Senior Consultant
    Categories Marketing Operations
    Location Round Rock, TX, USA
    Job Information

    Job Description

     

    Team Background

    The Global Public Business Planning & Marketing Operations team acts as a global internal consulting group supporting the MLT and PLT to identify and develop global business opportunities. .

     

    The role of the team is to drive strategic initiatives and identify profitable business opportunities.

    The team is also responsible for managing PLT projects and owning short-mid term investigative efforts. This team is responsible for providing real-time insights as it relates to public market trends/data & competitive insights (including market share analysis and scenario-planning.)

    The Public MLT and PLT rely on the business planning team for analytical expertise in critical areas such as priceband performance, identifying profit pools, as well as margin analysis and preparation of ELT presentations and material.

     

    Job Description

    A key element to effectively executing on the annually defined Public financial and strategic goals is having a deep understanding of our Public financial operations, our customer set, and the markets served. To meet the needs of the business, the Global Public Marketing Analytics & Business Planning Team is looking for a high performing individual with a proven track record of success to fill an open position as a Global Public Marketing Consultant.

     

    Dell is undergoing a highly strategic transformation that includes sales, marketing and services. At the center of the transformation is a shift from selling/ servicing computers and entry-level servers to offering enterprise, storage and software solutions. This transformation requires significant investments in storage and solution sales specialists. WW PUB must determine the effectiveness of its value solutions investments and be able to re-direct opex to maximize returns. The summary of the role is to measure ROI on BVS/solution/specialist investments in a globally consistent manner across WW PUB.

    Understanding the impact of these sales investments will require a detailed understanding of which regions and verticals are receiving the specialist investments. Further, we need to provide a measure of return (ROI) that includes acct. level growth/profit trends, RAD tracking, SOW changes, time to revenue/margin and developing mechanisms to understand P&L impact of various opex investments. This will involve a strong understanding of buy power, vertical/regional compares (and normalization of unique factors) plus excellent coordination and engagement skills with regional sales & marketing executives and regional BI teams. This function will lead the development of a global dashboard for presentation to executive leadership and requires a strong understanding of account level metrics and win/loss analysis.

    This role requires extensive experience of sales & marketing processes; it will report to the Director of Bz planning. This senior consultant will work closely with finance, sales ops and regional marketing teams to develop regular reporting, create and circulate measurement methods as well as present to leadership.

    This role will be high visibility with outputs being utilized by the Business Unit President as well as the Sales and Marketing leadership and will be global in scope. The role also requires synthesizing data through various sources, interviews, presentations, etc and merging into a story with hypotheses, headlines, back-up, etc. Often requires the ability to apply a logical framework to draw out key insights.

    Qualifications:

    Candidate Requirements

    Based on the characteristics of this role, it is critical that this individual has a strong sense of business analysis and can work effectively in a global environment where collaboration with teams across all regions will be critical to their success.

     

    • Ability to interact with Executive Directors and add value in roundtable discussion, successfully present and at times, push back on executives

     

    • 8-12 years experience in management consulting, market/industry analysis, financial/business planning or related experience is required.

     

    • Strong financial and analytical skills and working knowledge of a P&L.

     

    • Extensive experience of sales & marketing processes

     

    • Excellent verbal and written communication skills, as well as excellent presentation skills.

     

    • Strong ability to motivate and achieve results through others.

    Source: LinkedIn Jobs.

    Company Dell





    Title Sr. Marketing Manager
    Categories Marketing Operations, Social Media Marketing
    Location Lincoln Plaza, WA, USA
    Job Information

    The Global Marketing Operations (GMO) group has a unique opportunity for someone who is interested in digital marketing capabilities, and technologies that support social media listening, engagement and reporting. The Digital Systems and Analysis team is looking for an experienced and successful Senior Marketing Product/Solution Manager. The person in this role will draw on their knowledge of digital and social marketing to manage, and set the direction and strategy for, social marketing listening and engagement capabilities at Microsoft. This person will also have the opportunity to build out our digital marketing portfolio, by influencing and driving a solutions roadmap for social media interaction.

    The Global Marketing Operations group is a team of professionals who specialize in marketing operations and system strategy, business operations processes, solution management, business analytics, system deployment, and marketing operations services. This team is the primary interface between Microsoft’s global marketing community and corporate marketing business owners to document and streamline process, identify required capabilities and drive them with our partners into a set of global marketing IT business requirements to deliver marketing applications, standardized processes, training, and measurement associated with their performance. We deliver the global solutions used by over 10,000 marketers, sellers, and partners to share the power of software with customers around the world.

    Job Description:

    Summary of position:

    You will collaborate with business clients from our corporate, subsidiary and segment marketing teams to manage, deploy, scale and enhance our global social media capabilities, which Microsoft (and its agencies) rely on to monitor and analyze social media activity and sentiment, and engage in social media conversations with users and influencers. You will create and manage the social media systems strategy and multi-year roadmap. You will help drive future capabilities for social media, and look for opportunities to increase GMO’s digital marketing social media portfolio and engagement approach. You will be responsible for managing the relationship with our current social media service providers and partners, as well as other emerging digital marketing capabilities. You will provide the systems expertise, business process and requirements expertise, and leadership for the marketer experience on an integrated Marketing platform, working with a team of talented marketing solution managers and partnering with senior business and IT engineering leaders to deliver world-class solutions.

     

    Responsibilities:

    o Manage interaction, deployment and usage of social media listening and CRM systems to ensure that capabilities align with business needs.

    o Maintain strategic partnership and relationship with social media solution providers.

    o Define Microsoft’s strategy, roadmap and capabilities for social media-based marketing and customer interaction.

    o Provide strategic communications to marketing executives about our direction and progress toward achieving key roadmap milestones.

    o Maintain close partnerships with other functional groups across Microsoft, including corporate and subsidiary CMG and BMO teams, WW Segment teams, WW marketing support teams, business groups, and other technology partners including Microsoft internal IT and select vendors to facilitate product development.

    o Deliver superior product plans, business requirements, marketing process, and business architecture documents that:

    § Precisely identify customer, partner and Microsoft business needs.

    § Define business requirements for digital marketing solutions that enable efficient execution of marketing campaigns, world-class user experiences, close connection between marketing & sales, and analytical insights into marketing results.

    § Capture and integrate key performance indicators (KPIs) to measure operational effectiveness and return on investment (ROI) for digital marketing solutions.

    o Represent global perspective of business and end customer requirements/priorities throughout product development.

    o Evangelize the Global Marketing Solutions across Microsoft to marketers, vendors, and marketing agencies, sharing best practices to help people utilize solutions to support their marketing commitments.

    Competencies

    o Proven skills in written and verbal communications; project management; business, systems, and process analysis; and conflict resolution.

    o Establishes strong, productive working relationships with others to take advantage of ideas and resources for mutual benefit.

    o Real-world knowledge of digital marketing, marketing systems, and/or CRM/SFA system experience required.

    o Expresses confidence in their judgment or ability to reach a positive outcome.

    o Adopts direct and indirect influencing or persuasive tactics; appeals to reason, data, and others’ self-interests; takes multiple steps to influence others; anticipates reactions.

    o Persuasive public speaker in presentations and meetings with senior business leaders.

    o Prior experience managing global projects (requires international engagement).

    o Ability to multi-task and lead people managing projects under pressure along with an unwavering persistence, commitment, passion and optimism for this work.

    o Excellent cross-group collaboration skills and a working knowledge of Microsoft Solution Delivery Framework and IT development process will be helpful.

     

    Experience Required:

    o 8-10 total years previous work experience in marketing or related disciplines.

    o Preferred 3-5 years of experience with social media marketing programs and systems.

    o Worked closely with product managers, program managers, developers, testers, and support staff to manage high-profile corporate systems projects.

    o Has mastered the linkages between business and technical environments to align people, tools and governance around shared vision and common objectives.

    o Strong project management, organizational and analytic skills and experience.

    o Proven experience managing virtual teams to deliver IT/Marketing solutions.

    o Marketing campaign execution experience preferred (i.e. Campaign Management).

    o Prior experience in marketing consulting, product management, program management, system integration, or business process analysis focused on marketing systems strongly preferred.

     

    Education:

    o Bachelor’s Degree required in Business Management, Marketing, Computer Science, or related degrees

    o Project Management Professional (PMP) Certification preferred

    At Microsoft, we believe that diversity enriches our performance and products, the communities where we live and work, and the lives of our employees. As our workforce evolves to reflect the growing diversity of our communities and the global marketplace, we continue to expand our efforts to understand, value, and incorporate differences as we help others realize their potential. Come explore diversity at Microsoft!

    Source: LinkedIn Jobs.

    Company Microsoft





    Title WW Field Marketing Operations Manager
    Categories Field Marketing, Marketing Operations
    Location Redmond, WA, USA
    Job Information

    The fastest growing technology in the world today is Mobile Phones. Putting the power of a PC in the palm of your hand anywhere you happen to be and creating amazing experiences that cross over to the PC, TV.

     

     

    With growth in the smartphone market forecast to grow more than 26% over the next 4 years this is also one of the most competitive industries on the planet.

     

     

    With more than 2 million Windows Phone 7 devices shipped last quarter, and about 93 percent of buyers are satisfied or very satisfied with the platform, The WP7 platform is uniquely positioned to leverage Microsoft strongest software brands, powerful services that are unparalleled in the mobile business.

     

     

    To continue and grow this momentum we need your help as a WW Field Marketing Operations Manager.

     

     

    This is a challenging job as it requires the combined ability to create and inspire while also driving organization and structure to manage the communication flow with a very diverse set of audiences: C&O; Communication Sector, Developer & Platform Evangelism (DPE); Electronic Program Guides (EPG); OEM; WW Release Services Manager (WWRSM); Sales, Marketing, Services Group (SMSG); Mobile Communications Business (MCB) both here in Redmond and around the world.

     

     

    As WW Field Marketing Operations Manager, you will interface with the Business Group (BG) Leads and their direct reports in each of Microsoft’s subsidies, with regional BG Leads, and with BG “role owners” in Microsoft’s commercial business groups (Windows Consumer, Windows Live, MSN, Bing, Zune, Xbox, Mediaroom, and Microsoft Online Services) and functional teams, such as the Central Marketing Group at corporate, to define structure, communications cadence, and impact (back to Redmond) of the BG role communities. A high degree of focus will be on the BG Lead community. You will own and drive the community development approach and process that advances BG organizational capability and marketing readiness–and holds HQ accountable to our communities to deliver consumer marketing best practices, training and readiness offerings, people-development forums, on-boarding programs, and community initiatives.

     

     

    Responsibilities:

     

     

    1. Marketing Planning

     

    •Create process and frameworks to deliver Field Marketing Planning Milestones

     

    •Align key executives and presenters to cement progress and create connection/dialog with BG Leads and enhance their Redmond network of exec contacts. Must also align BG Lead communications/event cadence with key ROB milestones: mid-year reviews, START, Priorities Sharing Meeting (PRISM), Microsoft Global Exchange (MGX).

     

    •Drive the meetings and BG Summits that drive forward action and change around BG Key Initiatives.

     

    •Drive delivery of Field Marketing Playbooks

     

    •Support Development of the SMSG/MCB Scorecards

     

    •Support target setting with Field Marketing (Breakthrough & Leadership Markets)

     

     

    2. Communication

     

    •Drive clear, predictable communication between MCB & Field Marketing in Breakthrough & Leadership Markets including BG Community Calls.

     

    •Build collaboration framework and integrate communications strategy with CS and OEM communications cadence to assure common message to BG Leads.

     

    •Drive Field Sales ROB via the Phone SharePoint/Launchwave

     

    •Field escalation management for Breakthrough & Leadership Markets

     

    •Work with “role owners” who sit in MCB Corp to facilitate and integrate community activities into the overall BG Lead Community cadence.

     

     

    3. Execution

     

    •Drive and Simplify Marketing Field Operations through process and frameworks

     

    •Support BG summits deliverables include agenda and content framework that acts as fulcrum for progress and decisions.

     

    •Manage process to improve the quality of the BOM (that defines the Strategy, Assets and Content provided to the field)

     

    •Manage new BG Lead on-boarding program. Deliver basic BG organization new hire on-boarding for use at corporate HQ and in C&O subsidiaries.

     

     

    4. Managing and Monitoring the Field

     

    •Hold field accountable to deliver summarization of trends and recommendations

     

    •Drive launch analysis – Breadth Launch scorecard

     

    •Land BG best practice sharing program; include vehicle for engaging BG Leads and Marcom Leads from similar subsidiaries/areas to use best practices to optimize marketing performance against the scorecard within a given “cluster” of like subs/areas.

     

    •Develop clear process for selection of “top” best practices for each cluster, “circulating and landing” the best practice approach and creative assets, as well as devise incentives for program participation.

     

     

    Position Requirements:

     

     

    •The ideal candidate will have a Bachelor’s Degree in Business Administration, Marketing or equivalent.

     

    •Minimum of 8 years of functional experience in marketing or communications that has included field-related efforts.

     

    •A working knowledge of Microsoft is highly preferred.

     

    •Demonstrated ability both to lead and work collaboratively within virtual teams.

     

    •Experience in executive-level communications

     

    •Exceptional oral and written communications skills and examples of high-quality written communications that were developed under tight timelines.

     

    •A history of success with working under pressure and managing multiple projects simultaneously.

     

    •A proven track record in project management, meeting objectives and leading cross functional teams.

     

    •A history of success with producing results in a fast paced, ambiguous environment as well as demonstrating strong project, budget and vendor management skills, problem solving ability, and attention to detail.

    Source: LinkedIn Jobs.

     

    Company Microsoft





    Title Marketing Operations Sr. Advisor
    Categories Marketing Operations
    Start Date 2011-04-27
    Location NH, Nashua, USA
    Job Information

    The Database Marketing Manager is responsible for the development, execution and analysis of lead database development programs that support Dell’s Storage solutions portfolio, through the use of online marketing automation tools and other integrated marketing media. These programs will nurture a database of prospects through the marketing qualification process, generating “sales ready” leads. The program manager will develop campaign plans (including identification of program key performance indicators), oversee database development programs (including coordination and communication/training of cross-functional resources), content development and program performance analysis and improvement planning.

    The Database Marketing Manager will:

     

    Creating targeted programs to nurture and develop existing prospect database that will result in cost-effectively accelerating lead qualification process

    Monitor and continually adjust programs throughout the program lifecycle to meet key program performance metrics

    Create program plans and ensure execution working with marketing support resources both internally and externally as required.

    Monitor and analyze relevant data across the marketing and sales process to evaluate program effectiveness and ROI.

     

     

    Qualifications:

     

    Required Skills:

     

    4-6 years of experience in a Marketing / Demand Generation role

    A background in the fundamentals of lead nurture, 1-to-1 communications or direct marketing

    Knowledge of CRM and Marketing Automation tools required. Salesforce.com and Eloqua a plus.

    Experience developing marketing programs to support B2B enterprise software sales

    Experience writing direct marketing copy; the ability to develop copy in support of lead nurture programs

    Excellent communication skills, both verbal and written, acute attention to detail and ability to meet deadlines

    Experience in high tech and/or storage industry a plus

    Proven ability to multi-task and prioritize

    Must be results driven, capable of working independently

    High degree of flexibility and ability to work in a fast paced environment

    Bachelor’s degree or equivalent

     

    Dell offers:

     

    -Opportunity to work with a strong brand at one of the world’s largest IT solutions providers

    -Dynamic, challenging, international work environment

    -A team with a high level of energy, integrity and motivation to win

    -Exciting internal career opportunities

    -A commitment to diversity and inclusion

    -Competitive compensation including bonus plans & a great benefit package

    -An individual professional development plan

     

    About Dell Inc.:

     

    Want to work in an environment where each day is focused on delivering solutions that make a real difference in people’s lives?

    Where teams are constantly curious, and different perspectives and experiences are valued?

     

    At Dell, we believe technology is essential for human success and that it should be accessible to everyone. We are constantly evolving

    to better serve our customers, seize new opportunities and drive growth. Together we can change the world. Come join us.

     

    For more information, visit us on the web at www.dell.com.

    Source: LinkedIn Jobs.

    Company Dell





    Title Marketing Operations Consultant
    Categories Marketing Operations
    Location TX, Round Rock, USA
    Job Information

    Job Description

    Marketing Senior Consultant: Large Enterprise Global – Segment Marketing Lead

    Job Scope and Responsibilities

    Experienced marketing professional needed to lead marketing support for Dell’s Large Enterprise (LE) -Global manufacturing segment. Dell’s LE-Global segment focuses on the needs of the company’s largest global customers and prospects. This key marketing professional will manage programs to the manufacturing vertical customers focused on CXO engagement, thought leadership and sales enablement. They will be the key point of marketing alignment to the LE-Global’s manufacturing segment leadership team and will have ultimate responsibility for the creation and execution of the marketing plan for the manufacturing vertical.

    Responsibilities include:

    • Ownership of vertical marketing strategy and execution for the manufacturing segment.

    • Ownership of marketing plan execution including demand generation, sales enablement, marketing training, demand shaping, press & analyst relations, marcom, vertical marketing initiatives, and BI-driven analysis and programs.

    • Execution of CXO thought leadership strategy and programs for the vertical.

    • Accountability for the manufacturing vertical’s pipeline objectives, CXO awareness and perception metrics, and program results

    • Close collaboration with supporting teams including field marketing, AR/PR, Marcom, Business Intelligence, demand generation, sales plays, seeds, demand shaping and solution marketing

    • Enablement of sales teams to deliver appropriate vertical segment messages and content to customers to drive solution awareness and product profitability

    • Deliver integrated marketing programs supporting Dell solutions, services, hardware, and software across all lines of business

    Qualifications:

    • Excellent communication, leadership, and interpersonal skills

    • Strong marketing domain knowledge

    • Deep understanding of the needs of large, global customers

    • Strong experience working with solution-focused enterprise sales teams

    • Ability to drive execution of programs through sales teams

    • Strong financial skills and business acumen

    • 5 years of marketing experience

    • Bachelor’s degree required.

    Dell offers:

    -Opportunity to work with a strong brand at one of the world’s largest IT solutions providers

    -Dynamic, challenging, international work environment

    -A team with a high level of energy, integrity and motivation to win

    -Exciting internal career opportunities

    -A commitment to diversity and inclusion

    -Competitive compensation including bonus plans & a great benefit package

    -An individual professional development plan

     

    About Dell Inc.:

    Want to work in an environment where each day is focused on delivering solutions that make a real difference in people’s lives?

    Where teams are constantly curious, and different perspectives and experiences are valued?

    At Dell, we believe technology is essential for human success and that it should be accessible to everyone. We are constantly evolving

    to better serve our customers, seize new opportunities and drive growth. Together we can change the world. Come join us.

    For more information, visit us on the web at www.dell.com.

    Source: LinkedIn Jobs.

    Company Dell





    Title Marketing Operations Manager
    Categories Marketing Operations
    Location Nashua, NH, USA
    Job Information

     

    Company Profile SkillSoft has been a leader in e-learning since 1989. Our success is driven by the hard work, energy and creativity of our employees. If you want to be a part of a culture that blends the entrepreneurial spirit and innovation of a technology company with a passion  for and commitment to learning, we want to connect with you.
    At SkillSoft, we provide learning and support solutions that connect our customers’ business objectives with long-term success. In the same way, we provide you with a work environment that values respect, integrity and continuous learning. It’s an environment in which you will be able to develop your talents, achieve your goals and connect with the rewarding career you’ve always wanted. Position Overview The Manager of Marketing Operations is responsible for planning and implementing demand generation and management programs that drive revenue through the creation and management of sales-ready-leads. Position Responsibilities • Develop an annual demand generation marketing plan that is part of SkillSoft’s overall marketing plan.  Plan must include quarterly tactical plans to drive demand within segments through a variety of methods: online marketing, direct mail, email, webinars, events, etc.
    • Manage the execution of overall direct marketing efforts: segmentation of database and list management; campaign creation in marketing automation system (Eloqua), development of both lead acquisition and lead nurturing campaigns
    • Guide the organization on best practices for implementation of marketing automation, integration with CRM and prospect database. Work with IT and Sales Operations to ensure coordination of processes and understanding of mutual needs
    • Act as primary marketing liaison to sales management. Present campaign overviews to Sales and Marketing prior to campaign kickoff.  Gather feedback from sales on a regular basis to ensure that campaigns are meeting objectives
    • Track, monitor, follow-up and report results of demand generation programs to executive management, sales and marketing teams, on monthly, quarterly and annual basis.
    • Coordinate with corporate marketing and external agencies in the development of compelling HTML emails, web pages and banner ads with strong copy, images, navigation etc. Perform a variety of tasks related to building and executing email campaigns
    • Work with all areas of marketing to recommend best approach to ensure synergy among all programs and maximum  return-on-investment from all projects
    • Oversee global data collection and web site activities, ensuring compliance with company’s data collection policies and TRUSTe agreement.
    • Continuously improve quality and currency of database through list cleansing, appending and segmentation
    • Track and manage all projects to specified budgets Required Skills & Experience • 4-year degree in Marketing, Advertising, Communications
    • B2B software demand generation experience; understanding of corporate training or HR function a plus
    • 8-10  years of experience in lead generation and field marketing with knowledge of direct and online marketing strategies
    • Familiarity with marketing automation systems – preferably Eloqua
    • Excellent written/verbal communication and presentation skills; analytical and organizational skills to manage multiple tasks simultaneously within a cross-functional team
    • Excellent project and vendor management abilities
    • Microsoft Office experience mandatory with extensive emphasis on Excel and PowerPoint
    • HTML design experience a plus
    • Proof of writing experience for campaign materials (i.e. emails, slide decks, summaries, abstracts, etc.)

    Source: MktgLadder.

     

    Company SkillSoft





    Title Marketing Operations Senior Consultant
    Categories Marketing Operations
    Location TX, Round Rock, USA
    Job Information

     

    Job Description
    Marketing Operations Senior Consultant – Public
    Dell’s North America Public Marketing organization is looking for a Senior Consultant to join the Marketing Operations team.  This person will work closely with the program management, marcom, product marketing, finance, and sales teams to streamline critical functions across Dell’s Public segments, including health care, government, and education.  The Marketing Operations team plays a vital role in driving marketing success by improving the efficiency and effectiveness of marketing processes and by helping to optimize ROI from awareness and demand generation campaigns.
    Primary Responsibilities
    -          Define and implement key operational processes, including but not limited to inbound lead management, partner fund planning, and allocation of seed/Jumpstart/pre-production units
    -          Help drive adoption of a structured, repeatable approach to core aspects of marketing programs
    -          Look for opportunities to actively cut costs, maximize budgets, and optimize resource allocation across the Public marketing organization
    -          Build centralized process flows and communicate to marketing and sales teams
    -          Foster and maintain relationship with Dell MDF strategic partners
    -          Manage seed/pre-production requests  and approvals, and track unit placement and follow up
    -          Create standardized model for lead processing, scoring, and routing in order to reduce throughput times, improve conversion rates, and increase marketing-generated pipeline
    -          Help define Public CRM strategy and promote best practices throughout the marketing team
    -          Act as consultant to programs marketers as they create new lead generation programs, leverage partner funding and create additional seed programs
    -          Manage on-site and India-based contractors that provide tactical support for above activities
    Qualifications:
    -        MBA with 5 years in a marketing operations or planning role in a technology company, or Bachelor’s degree with 8-10 years of related experience
    -        Strong process orientation coupled with excellent analytical and problem solving skills
    -        Strategic, out-of-the-box thinker who can champion new ways of doing things
    -        Ability to work collaboratively across diverse teams and influence outcomes
    -        Understanding of demand generation and lead management processes desirable
    -        Knowledge of Dell MDF and seed allocation/tracking processes desirable
    -        Familiarity with Salesforce.com and/or marketing automation applications a plus
    -        Tolerance for ambiguity and a bility to adapt to changes in business priorities
    -        Excellent communication and presentation skills

    Source: LinkedIn Jobs.

     

    Company Dell





    Title Associate, Marketing Operations
    Categories Marketing Operations
    Location Philadelphia, PA (Greater Philadelphia Area)
    Job Information

     

    Job Description
    Summary:
    Marketing Operations Associates perform day-to-day tactical tasks associated with the execution of direct marketing programs. Staff members at this level are responsible for all aspects of data management, coordinating service vendors to perform various data-related functions, reviewing output reports for quality assurance/control.
    Position reports to: Manager or Associate Director, Marketing Operations
    Position supervises (N/A if no direct reports): N/A
    Responsibilities:
    Essential Job Functions  Project/Task Management  Reporting  Perform quality control/assurance on all vendor-supplied output reports; summarize, format, and distribute  Processing Specifications  Create detailed data processing specifications for vendors and client IT organizations  Vendor Coordination  Provide task schedules and manage vendor functions to adhere to schedules  Manage vendor budgets and approve payment  Channel Execution  Coordinate execution of marketing programs and/or fulfillment with in direct mail, e-mail, telemarketing channels Other Functions That May Be Required  Travel to vendors and/or client sites for final quality assurance or team meetings  Status reporting  Performing list pulls  Delivering input/output data files via FTP transmission  Writing RFI/RFQ/RFP content  Performing database queries  Developing process flows
    Qualifications:
    Job Experience
    1-2 years experience in a direct marketing environment, with data-oriented responsibilities a plus. Demonstrated aptitude and interest in databases, process management, and attention to details are required.
    Education
    Minimum Bachelors degree; MBA a plus
    Skills
    Basic office skills, ability to use MS-Excel, Word, and PowerPoint required; experience with any database program(s) a plus. Strong writing skills extremely helpful; good communication skills required. Knowledge of data layouts, formats, and processes a big plus. Good project management skills needed.
    Traits & Distinguishing Characteristics
    Hands-on person with strong attention to detail; knowledge of data-oriented functions; team player with an ability to play diverse roles depending on situation. Follows directions. Strong ability to instruct, coordinate, and manage vendors in fast-paced, detailed environment. Strong communicator with professional demeanor.
    Company Description
    Philadelphia Digitas Health
    About Digitas Health
    We are the agency that is transforming healthcare marketing. We work with the world’s leading pharmaceutical, bioscience, and medical device companies to help their brands build lasting relationships with patients, caregivers, and healthcare professionals. We win Webby Awards and were the MM&M 2009 Agency of the Year. Our offices in Philadelphia, New York, Boston and London are frequently recognized as some of best places to work anywhere.
    To work here, you must have talent, motivation to spare, and expertise in your craft. Be ready for intense collaboration, tight deadlines and a high-energy environment. You will be pushed to be your best by an outstanding and passionate group of individuals.
    Digitas Health is a unit of Digitas, leading global digital marketing and media agency. For more information, please visit
    www.digitashealth.com or follow us on Twitter @Digitas_Health.

    Source: LinkedIn Jobs.

     

    Company Digitas Health





    Title Marketing Operations Database Manager
    Categories Marketing Operations
    Location Charlotte, NC, USA
    Job Information

     

    Quaero, a CSG Systems company is a dynamic and growing company of experienced professionals who provide Marketing and Analytics solutions to customers in a variety of industries, including Cable, Pharmaceutical and Retail. Quaero’s solutions consist of a prepackaged Customer Intelligence platform as well as customized project engagements for complex marketing warehouse solutions   Quaero’s Marketing Operations group delivers marketing solution services, including database, campaign management and Business Intelligence applications and Operations management. The team emphasizes close collaboration with business owners and work directly with end users. It is committed to continuous improvement hires likeminded individuals that thrive in such an environment.  
    MAJOR RESPONSIBILITIES:
    Lead team of Database Engineers who:
    Provide insights about client’s customer data, marketing efforts thru data analysis and data research.
    Provide technical expertise and best practices for database support, including data load, performance tuning, job scheduling and monitoring.
    Troubleshoot, determine root cause and bring the incident/issue to closure
    Overall responsible for production marketing database solutions for all hosted clients
    Develop & support data validation systems, metadata and ETL infrastructure.
    Responsible for leading the scoping, design and development of database enhancements for existing clients.
    Develops and enhances tools and processes to continually improve clients’ database solutions
    Responsible for maintaining  data integrity platform and methodologies which support hosted clients’ marketing needs.
    Develop and support the data hygiene and customer matching routines.
    Responsible for ensuring that operations run book and technical solutions documents are maintained for each hosted client.
    Ensure that database engineers coordinate seamlessly with Marketing Application Engineers to maintain overall good health of customer solutions
    Responsible for delivering customer support as per agreed upon SLA with all hosted clients
    Train, mentor and develop team members.  Provide technical direction in a strong team environment.

    Source: MktgLadder.

     

    Company CSG Systems International





    Title Consultant, Marketing Operations
    Categories Marketing Operations
    Location Roswell, GA (Greater Atlanta Area), USA
    Job Information

     

    Job Description
    In this role the consultant will execute/manage projects based on the marketing plan for growing our customer base, increasing loyalty & retention, engaging existing customers and adhere to project milestone dates. Pro-actively streamline and combine tasks into efficient workflow. Actively participates to ensure fiscal efficiency by monitoring billability and projects costs. Anticipates potential project management risks and escalates to management. Provide timely reporting, forecasting and insights derived from analyzing quantitative marketing data, including web tracking data. This is a great opportunity to use and build terrific skills in data analysis as well as loyalty marketing.
    Responsibilities:
    • Work closely with the account management team to execute the day-to-day activities of the marketing plan/strategy of the client
    • Works collaboratively with third-party vendors providing setup instructions, test files and backend specifications
    • Participate in (and lead) client calls – can knowledgably articulate project status to clients
    • Provide regular reporting to client and account management teams with regard to all marketing programs
    • Build a rapport with the client and demonstrate value to the client on all programs
    • Delivery of work against project deliverables & day-to-day project/client support
    • Manage vendors and partners in support of monthly programs and operations
    • Work to positively participate in the team environment
    • Partner with client, account team and third party vendors to plan, coordinate and launch marketing programs
    • Maintain detailed documentation of all program processes and procedures
    • Develop automated (Excel macro) or Access database systems for simple reporting
    • Leverage statistical techniques to develop models that predict customer behavior
    Skills
    Qualifications:
    • 4-6 years of experience in direct marketing, database marketing, data quality, database management, data testing, data analysis, CRM or loyalty marketing (Loyalty marketing experience a plus)
    • Bachelors degree in Business, Marketing, or comparable discipline
    • Advanced MS Excel skills (pivot tables, advanced formulas (i.e. building macros), modeling, trend forecasting, financial analysis, trend forecasting etc.)
    • Proficient in Microsoft Office Suite (Word, Power Point – Visio, MS Access & MS Project, a plus)
    • Experience analyzing and interpreting marketing data (show a minimum of 2 years experience using quantitative tools)
    • Experience or knowledge of aspects of infrastructure enablement such as data entry, database, call center, fulfillment operations, analytics, and inventory management
    • Knowledge of developing e-mail campaigns and/or fulfillment operations
    • Excellent verbal and written communication skills
    • Experience with Content Management tool a plus but not a requirement
    • Experience in database marketing and/or direct to consumer campaigns using multiple direct marketing channels, such as email, direct mail, web
    • Working knowledge of programming principles, business requirements and technical specifications that can be used to build systems and processes
    • Display a persistent, positive attitude to problem-solving and recognize that goals are achievable, even with obstacles
    • Ability to manage time effectively, understand instructions, and work independently
    • Has good eye for detail, ensuring the quality and accuracy of all materials that leave the Agency
    • Conscientious, dependable, resourceful, self-motivated
    • Cooperative and flexible
    • Curious, Insightful and Intellectual

    Source: LinkedIn Jobs.

     

    Company Ogilvy & Mather





    Title Services Marketing Operations Consultant – Go-to-Market Planning
    Categories Marketing Operations, Sales Enablement, Services Marketing
    Location TX, Round Rock, USA
    Job Information

     

    Job Description
    Title: Services Marketing Operations Consultant – Go-to-Market Planning
    Dell is hiring a Marketing Operations Consultant within Dell’s Global CSMB Services & Solutions organization.
    In this role, you will be the champion for key services initiatives within Dell’s Consumer & SMB Services on a global basis. You will be responsible for collecting, analyzing and identifying key market trends, business opportunities and defining key strategic initiatives within each of the top 10 countries where Dell competes.  Typical activities will include evaluation of go-to-market strategies on a global basis, analysis of market penetration, product portfolio analysis and development of rock-solid business cases for new products, offers and capabilities.  In addition, you will lead improvements to critical business and operational processes, driving meaningful improvements in our global go-to-market capabilities.
    In short: You will be the vocal champion of the regional sales and marketing engines.  You will partner with our go-to-market teams around the globe, identify existing and emerging market trends and work to develop critical initiatives to help the regional teams drive to their financial and strategic goals.
    Key Responsibilities:
    Consumer & SMB Services Go-To-Market Strategy Development
    • Development of rigorous cross-segment analytical process to identify, quantify and evaluate opportunities to drive CSMB services financial and strategic objectives on a global basis.
    • Develops complex solutions to product and capability development problems through in-depth analysis, coordination and negotiation with key decision makers
    • Analyzes and forecasts business and market trends. Assist regional and global management teams with regular operations reviews and strategy sessions.
    • Lead strategic projects that cover ad-hoc analysis, regional outreach and segment-wide go-to-market capability improvements
    • Develop, drive and support competitive market research programs in conjunction with other members of the Global Strategic Development team
    • Become the Dell-wide subject matter expert on the key market drivers underlying existing and planned CSMB services
    • Develops innovative solutions to problems without precedent.
    • Decisions are strategic in nature, have long-term consequence, and tend to relate to business strategy, financial performance and effective resource utilization.
    Key Attributes
    • Exceptionally creative and curious. Has an instinctive need to ask “Why?” and the intellectual agility to identify relevant information where available, make intelligent assumptions where not, and come to conclusions which have meaningful impact on Dell’s business.
    • Superb communications skills are a must. Your primary role will be that of global champion for your regional partners. You must be able to clearly articulate their needs and provide crisp, well defined recommendations based on analytics and business acumen.
    • Strong analytical and financial analysis skills, but must go well beyond pushing numbers around in a spreadsheet. Must be able to take a step back from the math and judge the potential impact to the business and make common sense recommendations for next steps.
    • Must be organizationally agile and persuasive. This position will require you to drive consensus across the company, so developing strong relationships with key stakeholders will be critical to your success.
    • High degree of comfort with senior managers.  This position will frequently require you to present and defend your analysis in meetings with senior members of Dell’s executive team.  You must be confident in your ability to do your homework, deliver your message and provide clear responses to queries as necessary.
    • Must be able to operate independently and have superb organizational abilities.
    Qualifications:
    Qualifications:
    • BS degree from top university; business, computer science, engineering or mathematics preferred
    • Minimum of 5 years, MBA or equivalent masters is preferred.
    • Proven track record of success within complex, matrix organizations

    Source: LinkedIn Jobs.

     

    Company Dell