Job: Director Content Strategy & Development

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    Title Director Content Strategy & Development
    Categories CMO/Marketing Strategy, Social Media Marketing, Virtualization
    Location Virtual / Travel
    Job Information

     

    VMware (NYSE: VMW), the global leader in cloud infrastructure, delivers customer-proven virtualization solutions that significantly reduce IT complexity. VMware accelerates an organization’s transition to cloud computing, while preserving existing IT investments and enabling more efficient, agile service delivery without compromising control. Organizations rely on VMware, its partners and its industry-leading virtual infrastructure platform, VMware vSphere, to energize their business through IT, while saving energy—financial, human and the Earth’s. With 2009 revenues of $2 billion, VMware has more than 190,000 customers and 25,000 partners worldwide. VMware’s award-winning technology, market-leading position and culture of excellence provide our 8,200+ employees in 40+ locations worldwide with a platform for professional growth and the excitement of being an early-stage innovator.
    Director VMware Content Strategy & Development
    Job Description:
    - The VMware Content Strategy Director will work with VMware geo field teams, partner teams and Technical Services practice teams to develop a content strategy for sales and partners
    - This strategy will include key sales processes, collateral creation and distribution needed for optimized enablement of VMware’s field and partner eco-system
    - These processes and collateral should break down barriers and enable effective adoption of VMware technologies across all stages of the Customer Adoption Journey
    - The collateral developed will leverage VMware technologies and will address the business and process issues of our clients
    - A senior-level business expert with a consultative approach, the Content Strategy & Process Director is competent to work in the areas of strategic planning, sales enablement of emerging solutions, technical business development and process management, all within the context of IT infrastructure technology
    Responsibilities:
    Manage program governance, coordination and creation of the content development process for VMware, in conjunction with existing VMware marketing, TS practices, education and partner teams, including:
    - Responsible for defining the blueprint of how solutions are sold in the field
    - Responsible for defining the components required for end to end solution integration from Engagement Process, through seeding and closing, standard closing materials such as RFI’s and standard business cases
    - Responsible for building of enablement collaterals, in conjunction with marketing and product BU’s for Sales, Technical Pre-sales & Delivery, as well as partners
    - Responsible for field research on best practices worldwide to be incorporated into the above plan
    - Responsible for integrations and go to market strategies for integration of new products into existing solutions
    - Work with VMware geo field teams & TS practice teams to develop a VMware content strategy for sales and partners. This strategy will include key sales collateral coordination and creation, sales and pre-sales strategies and sales enablement as well as leverage of VMware’s partner eco-system. It will also include development of field facing content deliverables to execute on this plan
    - Support VMware’s marketing, product and field teams as well as VMware’s technology and service partners to identify collateral needed by the VMware field and partners. Work with these organizations to define a single content strategy for collateral intended for the sales force
    - This role will interface with numerous field disciplines to learn and to harvest knowledge and ip which can be developed into solutions
    - Create and defend business case documents to gain acceptance of operational readiness solutions
    - Work with OEMs, ISVs and/or PSO and solution provider partners including Global SI’s and Outsourcers in solution and business development/integration capacity to enhance solution offerings
    - Drive adoption of VMware core and Strategic Solution offerings to field teams
    Experience:
    - 12+ years of sales, architecture and/or consulting experience with significant depth around designing, implementing, and managing critical cross-functional projects. Experience should include IT strategy initiatives, key experience in customer engagements both sales/architecture and resolving key customer issues/disputes in difficult situations, process and organizational modeling and leveraging overall IT and business process knowledge across multiple industries. Ultimately this person needs significant experience working with/managing sales and technical pre-sales personnel to meet a quarterly quota but also in developing key processes for his/her teams to streamline the all aspects of the sales process
    - Experience in building and managing solution programs, including all program lifecycle aspects (such as building a business case, demand generation, building an education/communication plan, service management, and establishing a sales strategy for the program)
    - He or she should be an accomplished presenter of sales and technical material to both small and large groups. The ability to present extemporaneously is desirable
    - Excellent communication skills, both written and oral are required
    - He or she should be able to grasp and explain technologies quickly. Working knowledge of ITaaS, SaaS, PaaS and cloud computing highly desired
    - The candidate must be a self-starter and possess excellent time management skills. -The successful candidate will function independently to determine proper methods and procedures and may supervise other personnel as part of the role
    - Program management experience desired
    - Bachelor’s Degree in Computer Science, Engineering or Mathematics, with a sales or business background, preferred
    This role and responsibilities will change over time along with the rapid growth and evolution of the Enablement Practice
    Key Internal VMware Interfaces:
    - CMO and various VPs of Marketing
    - General Manager and VPs/Directors of geo based sales organizations
    - Directors and VPs of VMware Business Units
    - VP of Technical Services, Geo SEs and Geo PSO organizations
    - Director, WW TS Alliances, VPs/Directors of Channels/Partner organizations
    - VP, Cloud Services Practice
    - Sr. Director, Alliances Practice
    - Sr. Director, Practice Development and Services Marketing
    - VP, Strategic Accounts
    - VP, Emerging Products and Markets
    - VMware Global Alliance Team
    - Regional Sales and Services Leadership
    - Channels Sales and Program Managers
    Benefits:
    VMware offers great compensation, work-life balance, health insurance coverage, insurance for your financial protection, and savings/investment plans. This includes Medical, Dental, Vision, Life Insurance, Short Term and Long Term Disability, Flexible Spending Accounts, and 401(k). Time off: up to eight paid holidays and up to three floating holidays each calendar year, up to three weeks of personal time off (PTO) beginning your first year, as well as additional PTO granted with years of service.
    EEO:
    VMware is an equal opportunity employer and does not discriminate on the basis of race, sex, age, national origin, religion, physical or mental handicaps or disabilities, marital status, veteran status, sexual orientation, nor any other basis prohibited by law.
    Location:
    - Virtual, any major US, APAC or European city

    Source: MktgLadder.

     

    Company VMware, Inc

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