CMO/Marketing Strategy

  • Title Marketing Executive
    Categories CMO/Marketing Strategy
    Start Date 2011-01-06
    Location San Jose, CA, USA
    Job Information

    Please direct your responses to: deepa.mirchandani@ jadeglobal. com

    This is a very urgent internal position~
    We are currently looking for a dynamic ,results oriented Marketing Executive to join our team!!
    Please email in a Word resume along with your key professional highlights and your salary expectation to me at “deepa.mirchandani@ jadeglobal. com” and feel free to call me with any queries at 408-899-7206

    The right candidate will be hired right away!!

    We are looking for someone with about 2-5 years of relevant experience, with a lot of positive energy to wear multiple hats if the need arises

    Primary Role:

    You will be responsible for coordinating and executing all Marketing programs at Jade Global including:
    **Webinars
    **Trade Shows
    **Seminars
    **Campaigns

    Work with agencies, vendors, exhibitors etc.
    Handling client inquiries, maintaining client relationships 
    Adding to the client database
    Familiarity with Lead Generation and CRM tools like Sugar
    Familiarity with Webinars and tools like webex, Goto meetings etc
    Sound knowledge of MS Office suite including Powerpoint
    Excellent communications skills and interpersonal skills
    Willingness to travel

    Company Profile:
    Headquartered in San Jose California, Jade Global is a leading provider of complete industry-specific IT solutions, providing the highest quality, the lowest cost and the most predictable service to medium sized businesses. We offer strategy, implementation, managed services, functional and technical support, “best-shore” solutions, software development and hosting. Jade Global is committed to its customers long term business growth and success. We create value through a portfolio of IT services delivered by our team of highly experienced consultants. Clients rely on our trustworthy advice to derive value from software investments and gain business efficiencies by leveraging our expertise and knowledge of best practices. Jade Global is an Oracle Platinum Partner with SAS 70 Type II Certification. We utilize a hybrid onshore-offshore resource model to enable optimal staffing. We bring the right dedicated skills for your project to deliver the best value. 
    Jade Global is an equal opportunity employer, and fosters small-company relationships, culture, and growth opportunities, with large-company professionalism, services, and benefits.

    Thanks and Regards
    Deepa Mirchandani
    408-899-7206( work)
    510-938-0150( cell)

    Source: www.Kitlist.org.

     

    Company Jade Global





    Title Director of Business Development and Strategic Channels
    Categories Channel Marketing, CMO/Marketing Strategy
    Location Santa Clara, CA, USA
    Job Information

     

    Position Description:
    Jamcracker is a recognized software leader in the SaaS space for the “On Demand” delivery of services. We provide a marketplace and infrastructure software for the selection and delivery of hundreds of ISV services.
    Jamcracker is looking for a creative and highly motivated professional to manage our ISV Strategic Recruitment process and negotiation of the Master Distribution Agreements.
    In parallel build partnerships with key Global Consulting firms including Accenture, Atos Origin, Bearing Point, Deloitte, and other companies influencing or responsible for selling our solutions into the Communications (telephony) Industry.
    This person manages external partners to drive revenue both directly and indirectly. The relationships established may be as resellers or influencers. Experience negotiating and closing complex channel deals is essential. This person has the opportunity to enjoy a very visible position within Jamcracker and interact closely with Industry Leaders.
    Position Type:
    Full-time regular
    Position Requirements:
    Ability to work in a dynamic, entrepreneurial organization, in both a team and independent environment
    Willingness to challenge the status quo to drive significant increases in revenue
    Enterprise software experience
    Ability to vision sell at an executive level
    Ability to build long term relationship with partners
    Strong business acumen
    Qualifications:
    Prior experience in a similar role
    5+ years experience dealing with companies such as Accenture, Bearing Point, Deloitte, IBM, BEA, HP, Sun Microsystems, Alcatel and Siemens.
    Strong written and oral communication skills, analytical skills, leadership and team skills
    Able to talk to C-level, LOB (line of business) executives
    Effective sales, marketing and project management skills
    An entrepreneurial spirit
    Educational Requirements:
    A four-year college degree in business, marketing, or related working experience, education or training.
    Source: MktgLadder.

     

     

    Company Jamcracker





    Title Director of Brand Strategy
    Categories CMO/Marketing Strategy
    Salary $100K+
    Location Redmond, WA, USA
    Job Information
    Job Description

    How would you like to work on one of the most recognized brands in the world that has transformed the lives of a billion people? Join the Microsoft Brand Strategy team and help build the Microsoft brand and our incredible portfolio of sub-brands. In this centralized, high performing team, you’ll be developing and driving effective brand strategies across the portfolio. If you’re a strategic thinker with passion for branding and the energy, creativity and cross-functional skills to shape and strengthen our businesses by building great brands, then this could be the next role for you. 

    Responsibilities: 

    As a Director of Brand Strategy you will be responsible for building and maintaining Microsoft brands. Each member of the team works on a variety of brands, sub-brands, products, services and initiatives across the portfolio, but the emphasis on this position initially is on the Microsoft master brand. 

    The role includes being a liaison with marketing, product management and user experience leads across various business groups (BGs) around the world to develop brand strategy, value propositions (if necessary), promise, personality, messaging, naming, visual identities, marketing programs and brand execution that drives business impact. Engagement with the BGs and subsidiaries will ensure integration across all areas of the business, including product management, product/program marketing, product development, partner marketing and ensure we are driving a global brand strategy. 

    Success in this role also requires close collaboration with others in the Central Marketing Group (CMG) working on strategies and execution regardless of where in the world they may be. Engagement with the rest of the CMG is necessary to drive integration in marketing communications (i.e., advertising, public relations, events, retail, etc.), and to create brand measurement/analytics approaches that provide a framework for effective communications. 

    This position has accountability for brand stewardship on primary brand(s), which may include developing and implementing brand tools and guidelines, providing brand support and leading internal brand evangelism and training efforts to ensure all relevant campaigns and activities are on-strategy from a brand perspective and marketing leads understand, are inspired by, and are supportive of our brand strategies. This may include sourcing and managing agencies for creation of specific content, working with other members of the team to execute on initiatives, or working with other CMG disciplines for cross-functional work.

    You will be responsible for tackling the following kinds of meaty challenges working in close collaboration with partners from the BGs, C&O and CMG: 

    Develop brand strategies for assigned products and services that map to brand architecture, brand positioning and messaging.

    Provide expertise as needed on development of value propositions, messaging and positioning for major products, campaigns and other initiatives. 

    Collaborate with CMG research to drive best-practices in brand analytics, measurement, and ROI analysis

    Develop and track brand goals, guided by business and brand strategy.

    Drive or follow brand tracking efforts, partnering with CMG Research, and report to business groups or C&O with recommended action plans to drive positive business outcomes, regardless of whether they are brand specific or not.

    Collaborate with CMG Research to identify customer research needs and apply customer insights to ongoing brand stewardship, messaging, positioning, naming and marketing campaign development. 

    Drive naming projects for assigned products and features to ensure fit with brand strategy, alignment with corporate goals, and to maximize marketplace impact.

    Drive visual identity-centered initiatives and collaborate with creative team to develop ID (includes UX, photography, packaging, etc.)

    Drive all facets of brand management including visual and naming guidelines, “brand tools” assets and support brand alias escalations. 

    On an ongoing basis, review marcom for alignment with brand strategy in terms of messaging and visual design.

    Conduct brand training and evangelism activities with internal product groups and external agency partners.

    As needed, co-own development of integrated marketing communication strategies for major product releases and marketing campaigns. 

    As needed, drive important, unplanned projects that require smart thinking and quick attention. 

    Train and mentor junior colleagues to drive a culture or learning and improvement

    Gain the trust and admiration of Microsoft senior leadership by leveraging your unique combination of marketing expertise and business understanding to help them drive their business forward

    As a Director of Brand Strategy you’ll be in a position to showcase your strategic thinking skills while also driving for results. This role includes frequent cross-group v-team leadership and periodic contact with senior Microsoft executive management. 

    The Brand Team is a “Center of Discipline Excellence” for the company; therefore brand discipline expertise is highly valued and leveraged across the team. There is an expectation of continual improvement for our discipline application company-wide, and within the team’s collective skills. 

    Experience:

    Candidates should have 10-12 years in business-building roles (i.e. business analytics, business development, marketing, sales, etc.) including a minimum of 5 years senior-level experience driving marketing or brand strategy and execution either on the corporate or agency side. Business and/or technology brand experience is essential. Master’s degree or equivalent experience is required. 

    Keys to success include: 

    Fluency in corporate objectives, business objectives, and product and technology strategies

    Ability to build strong collaborative relationships with a diverse range of partners

    Excellent communication skills and the proven ability to influence at multiple levels of the organization

    Ability to shape and harness qualitative and quantitative research to drive good decision-making

    Ability to simply explain complex concepts and research outputs

    Strategic understanding of the relationship between brands and a wide range of marketing communications, e.g., advertising, public relations, internal communications and visual identity

    Ability to assimilate business group strategy and objectives and develop brand programs that support business goals

    Strong interpersonal, negotiation, influence, organizational agility, and conflict-management skills

    A track record of success working in a consultative or advisory capacity at all levels of top-tier organizations 

    A track record of success in the branding/marketing strategy arena

    A track-record of building sustained relationships with senior leaders in an environment where you had to consistently message new or unpopular thinking

    Ability to teach and mentor more junior colleagues, helping them learn new skills and methodologies.

    Source: MktgLadder.

    Company Microsoft





    Title Direct Marketing Manager
    Categories CMO/Marketing Strategy
    Location San Jose, CA, USA
    Job Information

    Please direct your responses to: jeannie@comsys. com

    Title: Sr. Direct Marketing Manager
    Location: San Jose, CA
    Duration: 6 mos+ (renewable per quarter)

    Our client is in need of a Senior Direct Marketing Manager with the following skills:

    - 7+ years of Professional experience in Marketing Management with emphasis in Direct Marketing
    - The role is direct marketing on the web (interactive marketing for demand generation with behavioral targeting and personalization) , Very good at segmentation.
    - Extensive background in behavioral targeting on the web and has used Omniture. 
    - Proficient with MS Office and has worked with enterprise level companies and global teams.
    - Posses a Bachelors degree or equivalent with excellent communication skills

    Interested candidate, please send your resume to jeannie@comsys. com

    Jeannie Fernandez
    Comsys, A Manpower Company
    408-369-4105

    Source: www.Kitlist.org






    Title Vice President of Marketing
    Categories CMO/Marketing Strategy, Event Marketing, Infrastructure Software
    Location Open (Greater Detroit Area)
    Job Information

     

    Job Description
    This position oversees the development and growth of demand generation programs. Responsible for planning and executing integrated demand generation campaigns, including calendar management, content and creative development, production and analytics. Working directly with the Executive group and in collaboration with other members of the Marketing team, this position will contribute to the direct strategic planning process and ongoing action plans of programs to establish and achieve brand objectives, demand generation objectives, and pipeline contribution objectives.
    Strategy
    •Understand the business strategies for each service line and effectively translates them to applicable demand generation initiatives.
    •Plan, build and manage content for all demand generation programs, including copy and multi-media that support the ZCS strategies.
    •Understand and benchmark competitive environment and ensure appropriate tactics are utilized.
    Program Management
    •Conduct appropriate research, content development, offer development and program evaluation for service offerings and program definition
    •Proactively monitor campaign effectiveness and suggest tactical recommendations and adjustments as necessary.
    •Development of weekly/monthly/quarterly reports and dashboards.
    •Analyze and present website behaviors, customer experience analysis and event lead analysis.
    •Develop internal training documentation.
    Communications and Networking
    •Serve as company spokesperson for service offerings to communicate strategies to internal and external stakeholders.
    •Develop and actively influence external partner and applicable industry/user group association relationships.
    •Develop communication strategies to optimize programs for awareness, lead development and lead nurturing.
    •Create and communicate effective and persuasive presentations, both verbal and written.
    •Develop “Voice of Zanett” for external communications.
    •Create editorial, script, website content, print and multi-media collateral
    • Manage 6+ direct reports including marketing (2), Inside Sales (2+) and Philipines marketing support (2+).
    • Will be part of the Leadership Team and have a ‘seat at the table’
    Skills
    • Demand generation
    • Marketing support across verticals (Healthcare/Life Sciences, Public Sector, Manufacturing, Utilities/Energy, entire Commercial space.).
    • Must have experience leading a marketing group previously and within IT professional services (preferably ERP Consulting Services/Oracle)
    • Understanding of like-infrastructure and systems (salesforce.com, silverpop mkt agency, social networking sites)
    • Industry expertise and understanding of our relationship with Oracle as a partner.
    • Lead and demand generation (over inside sales)
    • Channel management
    • Product development
    • Experience managing a saleforce.com database(or similiar system)
    • Event marketing, logistics, event booking and event coordination.

    Source: LinkedIn Jobs.

     

    Company Zanett





    Title SVP of Field Marketing
    Categories CMO/Marketing Strategy, Field Marketing, Infrastructure Software, Security
    Salary $240K
    Location New York, NY, USA
    Job Information

     

    Company Description:
    IntraLinks is a rapidly growing Software as a Service (SaaS) company that facilities the exchange of mission-critical information across enterprise boundaries.  Businesses around the world rely on IntraLinks’ On-Demand Workspaces to help them share sensitive information and documents safely and securely online – anywhere, anytime.
    Job Description:
    IntraLinks provides its clients with secure, collaborative online digital workspaces for conducting financial transactions, discussing mergers and acquisitions, exchanging documents, and collaborating with advisers, customers, and suppliers. The Company sells its products to a broad range of industry verticals, including the financial services, life sciences, and mergers and acquisitions markets. Customers have included JPMorgan Chase and Bank of America. Founded in 1997, IntraLinks claims more than 90,000 clients worldwide with revenues of $140+ mm in 2009, and an impressive history of  double digit growth.
    IntraLinks has a strong position within the banking industry, but is focused on branching out into other fields, including accounting, corporate governance, insurance, life sciences, pharmaceuticals, private equity investing, and real estate.
    The company’s growth strategy has included: 1) adding new features to its products, 2) expanding its worldwide presence, with an emphasis on further penetrating European and Asian markets; and 3) intregrating with other software provider’s products.
    Competitors include Merrill Corporation, RR Donnelly, Fidelity National, and Imprima; however, none of the Company’s competitors have a product as flexible as IntraLinks in its capability to stretch beyond a single application..
    IntraLinks IPOed in August of 2010 and completed a secondary offering in December 2010.
    Position Description:
    Global Field Marketing provides a mechanism for management of two requirements that Regional Field Marketing (RFM) is unlikely to accomplish on its own.  These include 1) Demand Generation Optimization and 2) “Next Term” activation.  Both are critical towards the successful improvement of marketing effectiveness and efficiency in the context of a company’s evolution.  Global Field Marketing provides a structure to manage an aggregate view across several similar, but divergent RFM teams, while also preparing the organization to pursue future growth opportunities.
    The Senior Vice President, Field Marketing, will report to the CMO and have oversight for the assessment of global markets, and the accompanying analysis of the company’s potential in those markets.  He/She will need to scale the field marketing organization globally and identify appropriate industry verticals to pursue. He/she will create and implement a comprehensive Business and Marketing strategy for each identified market need and opportunity. The Senior Vice President, Field Marketing will ensure that each opportunity pursued will have a positive impact on the Intralinks portfolio of business.
    The Senior Vice President, Field Marketing is responsible for such key outcomes as:
    Spearhead demand generation activities.
    Create an integrated web and interactive marketing plan. (IntraLinks is a SaaS-like business with a web-based customer interface)
    Champion IntraLinks corporate reputation and market awareness strategy
    Build out the global marketing organization and coordinate the global marketing programs
    Establish processes and metrics to measure the effectiveness of marketing programs
    Develop an in-depth understanding of customer needs in existing segments as well as the new corporate services segment through discussions with Sales and customers in order to ensure that changing market trends are reflected in the offering on a timely basis
    The Person:
    Qualifications & Experience
    Must possess experience working for an Enterprise Content Management (ECM) or Enterprise Software company
    Proven track record in defining, developing, and successfully launching new products and/or new market categories
    Strong customer relationships and involvement in winning new business
    Track record of developing “disruptive” products and bringing them to market
    Entrepreneurial drive, demonstrated ability to achieve stretch goals in a fast paced environment
    Possesses a combination of large and small company experience
    Leadership & Management Behavioral Competencies
    Ability to deliver results in a fast-paced, collaborative team culture
    Hard working and highly accountable
    Previous experience in the integration of acquired companies.
    Characteristics:
    Effective, respected  with a team oriented approach
    Bright, analytical with strong conceptual and strategic skills and an excellent financial and quantitative mind.  Outstanding mental and financial acuity
    Thinks conceptually – ability to approach problems from a holistic perspective.  Sees connections, linkages, and interdependencies
    Operates with a global perspective
    Sets direction – ability to align the financial function across the organization and allocate resources according to strategic priorities
    An excellent problem solver with an ability to focus, and is creative, yet analytical
    A team builder who has the ability to inspire others to achieve exceptional performance with a sense of integrity and discipline
    Superior written, oral, and listening communication skills
    Demonstrates courage of conviction for his/her positions, while being intellectually agile and flexible

    Source: MktgLadder.

     

    Company IntraLinks





    Title Sr Principal, Communications
    Categories CMO/Marketing Strategy, Infrastructure Software, Mktg Communications
    Location New York, NY, USA
    Job Information

     

    Description: CA Technologies (NASDAQ:CA) formerly known as Computer Associates, is one of the world’s leading IT management software and solution companies with expertise across all IT environments – from mainframe and physical to virtual and cloud. Our software manages and secures IT environments, enabling our customers to deliver more flexible IT services and our solutions help our customers gain a level of deep insight into and gain control over complex and mixed information technology (IT) environments. CA Technologies works with the majority of the Forbes Global 2000, as well as government organizations and thousands of companies in diverse industries worldwide. Founded in 1976, CA Technologies serves customers in virtually every country in the world and reported fiscal year 2009 revenue of $4.3 billion.
    We are currently looking for a qualified Sr Principal, Communications to join our Corporate Communications team at our New York, NY office.
    Job Overview:
    This position is responsible for implementing, executing and managing of day-to-day communications activities, including media relations, employee communications, marketing communications and industry analyst relations.
    Key Responsibilities:
    • Day to day management of ongoing communications activities, such as executive communications, employee communications news release development, incoming and outgoing media relations, special events, and launches, message development and communications with employees.
    • Develop annual and quarterly public relations plans and support launches and announcements.
    • Serve as the day-to-day liaison with the Business Unit marketing managers.
    • Develop key messages and story lines and develop and edit press releases.
    • Work with Communications Specialists to manage ongoing Public Relations activities such as thought leadership, speaking opportunities, awards, technical articles and reviews.
    • Provide support for special events, crisis communications and broadcast TV initiatives.
    • Direct CA’s executive speaking program for C-level executives including CEO, COO, CFO, CCO and CMO and other key executive speakers.
    Skills
    • Ability to understand and articulate technology-driven messages and strategies.
    • The ability to meet deadlines and juggle multiple projects.
    • Strong verbal communication skills
    • Ability to make decisions independently
    • Excellent writing and editing skills
    • Keen insight into CA’s products, solutions and capabilities.
    • Excellent organizational skills.
    Business Travel
    Business travel of approximately 10 or less percent yearly is expected for this position.
    Physical demands:
    Preferred Education
    Bachelor’s Degree or global equivalent in Communications, Journalism or English.
    Work Experience:
    Typically 10 or more years of public relations experience, either working within an internal corporate communications department or at a public relations agency.
    There’s never been a better time to join CA Technologies. We’re a dynamic company with a strong vision in a growing global market. At a time when customers are demanding more and more from their technology, we’re changing the way the world manages IT, to help customers better perform, compete and grow. That’s why the majority of leading companies across industries worldwide use our software. It’s also why you’ll find a wealth of opportunities for important and rewarding work. Come to CA Technologies and build the career you want.
    We offer competitive salary, company-sponsored premium Medical/Prescription & Dental Plans, company-paid Holidays, Vacation, Personal and Sick Days, 401(k) Plan, Education/Training Reimbursement, Charitable Gift Program, Adoption Assistance Program, and Veterinary Care Insurance.
    To learn more about CA Technologies and this opportunity, we welcome you to visit our web site at www.ca.com.
    Source: MktgLadder.

     

    Company C.A. Technologies





    Title Group Product Marketing Manager – Configuration Management
    Categories CMO/Marketing Strategy, Product Marketing, Virtualization
    Location Palo Alto, CA, USA
    Job Information

     

    VMware (NYSE: VMW), the global leader in cloud infrastructure, delivers customer-proven virtualization solutions that significantly reduce IT complexity. VMware accelerates an organization’s transition to cloud computing, while preserving existing IT investments and enabling more efficient, agile service delivery without compromising control. Organizations rely on VMware, its partners and its industry-leading virtual infrastructure platform, VMware vSphere, to energize their business through IT, while saving energy—financial, human and the Earth’s. With 2009 revenues of $2 billion, VMware has more than 170,000 customers and 25,000 partners worldwide. VMware’s award-winning technology, market-leading position and culture of excellence provide our 7,000+ employees in 40+ locations worldwide with a platform for professional growth and the excitement of being an early-stage innovator.
    Product Marketing Management at VMware:
    VMware Product Marketing Managers are business owners who lead cross-functional teams in relentless pursuit of their objectives. This leadership position requires setting the overall vision for product go-to-market strategy, knowing and monitoring key performance indicators, understanding the dynamics of both direct and channel sales, and influencing many teams towards common goals. Product marketing leaders at VMware are responsible for driving the marketing strategy, messaging, positioning, pricing, packaging, field enablement and evangelism of their solutions.
    Role Description:
    Automating configuration integrity and compliance in dynamic virtualized and cloud environments is critical to customers and to VMware. In this role you will own the go to market and outbound marketing strategy for solutions in this space. Reporting to the Director of Product Marketing for Enterprise Management, the Group Product Marketing Manager for Configuration & Compliance Automation is a key member of the Enterprise Management Business Unit with responsibilities that include:
    • Create go-to-market strategy for VMware to successfully bring new products to market and effectively orchestrate execution of your plan across functions.
    • Build and manage a team of product marketing managers supporting your product linelineand GTM objectives.
    • Clarify and evangelize VMware’s strategy and point of view related to automating configuration integrity and compliance in dynamic virtualized and cloud environments.
    • Know the customer through detailed market research, segmentation analysis and close relationships with important customers. Evangelize how our customers have successfully deployed our products to solve real business challenges.
    • Develop positioning and messaging that resonates with customers, relating product features/capabilities in terms and categories that customers understand, care about and are willing to pay for.
    • Act as the interface between Product Management and the field to create core marketing content and sales tools to support various sales and marketing channels and reach customers with a consistent and relevant message.
    • Work with and support sales and marketing teams on specific business opportunities.
    • Define pricing and packaging that resonates with specific customer segments and balances revenue maximization with product proliferation.
    • Track competitive activities and market developments to ensure the field is equipped with clear messages that differentiate your product lineline
    • Evangelize company and product strengths at industry events and with press and industry analysts.
    Competencies:
    • Minimum of 5 years experience in product marketing or product management at an enterprise software company, preferably related to compliance and/or configuration management solutions.
    • BA/BS in Computer Science or similar technical degree and MBA or other advanced degree preferred.
    • Demonstrated success in managing a team, leading cross functional teams and successfully driving go to market strategy.
    • Knowledge of x86 server hardware and/or software required. Additional knowledge of networking, storage, security and operating systems preferred.
    • Excellent communication skills including experience with executives, industry analysts and press required.

    Source: MktgLadder.

     

    Company VMware, Inc





    Title Director Content Strategy & Development
    Categories CMO/Marketing Strategy, Social Media Marketing, Virtualization
    Location Virtual / Travel
    Job Information

     

    VMware (NYSE: VMW), the global leader in cloud infrastructure, delivers customer-proven virtualization solutions that significantly reduce IT complexity. VMware accelerates an organization’s transition to cloud computing, while preserving existing IT investments and enabling more efficient, agile service delivery without compromising control. Organizations rely on VMware, its partners and its industry-leading virtual infrastructure platform, VMware vSphere, to energize their business through IT, while saving energy—financial, human and the Earth’s. With 2009 revenues of $2 billion, VMware has more than 190,000 customers and 25,000 partners worldwide. VMware’s award-winning technology, market-leading position and culture of excellence provide our 8,200+ employees in 40+ locations worldwide with a platform for professional growth and the excitement of being an early-stage innovator.
    Director VMware Content Strategy & Development
    Job Description:
    - The VMware Content Strategy Director will work with VMware geo field teams, partner teams and Technical Services practice teams to develop a content strategy for sales and partners
    - This strategy will include key sales processes, collateral creation and distribution needed for optimized enablement of VMware’s field and partner eco-system
    - These processes and collateral should break down barriers and enable effective adoption of VMware technologies across all stages of the Customer Adoption Journey
    - The collateral developed will leverage VMware technologies and will address the business and process issues of our clients
    - A senior-level business expert with a consultative approach, the Content Strategy & Process Director is competent to work in the areas of strategic planning, sales enablement of emerging solutions, technical business development and process management, all within the context of IT infrastructure technology
    Responsibilities:
    Manage program governance, coordination and creation of the content development process for VMware, in conjunction with existing VMware marketing, TS practices, education and partner teams, including:
    - Responsible for defining the blueprint of how solutions are sold in the field
    - Responsible for defining the components required for end to end solution integration from Engagement Process, through seeding and closing, standard closing materials such as RFI’s and standard business cases
    - Responsible for building of enablement collaterals, in conjunction with marketing and product BU’s for Sales, Technical Pre-sales & Delivery, as well as partners
    - Responsible for field research on best practices worldwide to be incorporated into the above plan
    - Responsible for integrations and go to market strategies for integration of new products into existing solutions
    - Work with VMware geo field teams & TS practice teams to develop a VMware content strategy for sales and partners. This strategy will include key sales collateral coordination and creation, sales and pre-sales strategies and sales enablement as well as leverage of VMware’s partner eco-system. It will also include development of field facing content deliverables to execute on this plan
    - Support VMware’s marketing, product and field teams as well as VMware’s technology and service partners to identify collateral needed by the VMware field and partners. Work with these organizations to define a single content strategy for collateral intended for the sales force
    - This role will interface with numerous field disciplines to learn and to harvest knowledge and ip which can be developed into solutions
    - Create and defend business case documents to gain acceptance of operational readiness solutions
    - Work with OEMs, ISVs and/or PSO and solution provider partners including Global SI’s and Outsourcers in solution and business development/integration capacity to enhance solution offerings
    - Drive adoption of VMware core and Strategic Solution offerings to field teams
    Experience:
    - 12+ years of sales, architecture and/or consulting experience with significant depth around designing, implementing, and managing critical cross-functional projects. Experience should include IT strategy initiatives, key experience in customer engagements both sales/architecture and resolving key customer issues/disputes in difficult situations, process and organizational modeling and leveraging overall IT and business process knowledge across multiple industries. Ultimately this person needs significant experience working with/managing sales and technical pre-sales personnel to meet a quarterly quota but also in developing key processes for his/her teams to streamline the all aspects of the sales process
    - Experience in building and managing solution programs, including all program lifecycle aspects (such as building a business case, demand generation, building an education/communication plan, service management, and establishing a sales strategy for the program)
    - He or she should be an accomplished presenter of sales and technical material to both small and large groups. The ability to present extemporaneously is desirable
    - Excellent communication skills, both written and oral are required
    - He or she should be able to grasp and explain technologies quickly. Working knowledge of ITaaS, SaaS, PaaS and cloud computing highly desired
    - The candidate must be a self-starter and possess excellent time management skills. -The successful candidate will function independently to determine proper methods and procedures and may supervise other personnel as part of the role
    - Program management experience desired
    - Bachelor’s Degree in Computer Science, Engineering or Mathematics, with a sales or business background, preferred
    This role and responsibilities will change over time along with the rapid growth and evolution of the Enablement Practice
    Key Internal VMware Interfaces:
    - CMO and various VPs of Marketing
    - General Manager and VPs/Directors of geo based sales organizations
    - Directors and VPs of VMware Business Units
    - VP of Technical Services, Geo SEs and Geo PSO organizations
    - Director, WW TS Alliances, VPs/Directors of Channels/Partner organizations
    - VP, Cloud Services Practice
    - Sr. Director, Alliances Practice
    - Sr. Director, Practice Development and Services Marketing
    - VP, Strategic Accounts
    - VP, Emerging Products and Markets
    - VMware Global Alliance Team
    - Regional Sales and Services Leadership
    - Channels Sales and Program Managers
    Benefits:
    VMware offers great compensation, work-life balance, health insurance coverage, insurance for your financial protection, and savings/investment plans. This includes Medical, Dental, Vision, Life Insurance, Short Term and Long Term Disability, Flexible Spending Accounts, and 401(k). Time off: up to eight paid holidays and up to three floating holidays each calendar year, up to three weeks of personal time off (PTO) beginning your first year, as well as additional PTO granted with years of service.
    EEO:
    VMware is an equal opportunity employer and does not discriminate on the basis of race, sex, age, national origin, religion, physical or mental handicaps or disabilities, marital status, veteran status, sexual orientation, nor any other basis prohibited by law.
    Location:
    - Virtual, any major US, APAC or European city

    Source: MktgLadder.

     

    Company VMware, Inc